Bretz designs and manufactures fantast i cally sensual furni ture for f reespi r i ts and eternal enthusiasts Everyday magic born out of a soft spot for sofas Bretz combines two essentially contrary, but fundamental desires in life: On the one hand, our creations take you on fantastic journeys full of adventure and freedom. But, on the other hand, they wrap themselves around you making you feel safe and secure. That is what defines True Characters – kind of impossible to figure out, but great to be around. This vision takes shape in our workshop where Bretz strides forth with a bold pioneering spirit while drawing on over a hundred years of German upholstery tradition. Born out of our passion for the unexpected coupled with sophisticated production techniques, we create exceptional modular and multifunctional concepts. Only when sofa, bed, armchair or accessory has been honed right down to the last detail, will they meet our exacting standards. Free spirits and eternal enthusiasts know what it’s like to long for more, which also resonates with all of us at Bretz. Those who let themselves fall here will find support as well as boundless inspiration. And maybe one or two answers to the question: What are you really longing for? The frisson between fami l iar comfort and surprising adventure The more you look, the more you see – yes, but where you stand also determines how much you are able to see the wonders in the details large and small and even in the mundane. When it comes to Bretz, though, it’s actually about where you sit. The wonders that surround you when you are in the Bretz world are created by exceptional craftspeople who make these fantastic masterpieces in our own workshop. Our sofas consist of a sturdy wooden frame, spring core and complicated layers of foam of different densities. Perfectly matched to each other, they ensure that every Bretz piece is wonderfully comfortable, the ideal combination of softness and firmness that lets you sink in while giving you ergonomic support. Many years of experience, passion and precision have gone into making sure that the cover fits like a tailor-made garment. A last tightening of the velour, a last stroke of the hand over the piece: each of these moments is a small farewell before the sofa goes on its journey to its new home. Firmly rooted in our traditional craft with a keen eye on the future Johann Bretz founded the company in 1895. Since then, every upholstered piece of furniture that leaves our workshop in Gensingen is a handmade original. It took passion and a lot of courage to keep the family business running over the years. From total destruction in World War II, to the recession in 1986, to being saved by the Bretz brothers, Norbert and Hartmut, in the following year. In 2010, Hartmut’s daughter, Carolin, initially joined the company as a designer, and since 2018 she has shared the management with her uncle Norbert Bretz. Creating the unexpected with our hearts, minds and sense of touch: our recipe for success “We are a family business through and through with a long tradition” says Carolin. “Maintaining values like solidarity, respect, and trust is really important to us. And we cherish open discourse and different view points. All of our colleagues are part of our extended family. Some have been with us for decades. We are very proud of this and it shows us that we are on the right path.” Take Maria for example: She started her career at Bretz in 1976 as a seamstress and today she is head of the sewing and cutting department. “I love my job,” she says and means it. “We respect and trust each other. The road to the finished product is sometimes paved with sleepless nights and starting all over again, but also with a rich exchange of ideas. When the heat is on, together we find a way to make the seemingly impossible possible. Everyone here is totally dedicated and gives their very best.” Every piece of furniture tells a myriad of stories... But our company values do not end with looking after our employees fairly; for ethical reasons, we at Bretz have completely abandoned the use of any animal products like leather or down. Since the 1990s, dazzling velours are our ultimate trademark. These hand picked fabrics come mainly from Italy, Germany and Belgium. When it comes to creativity, there are no limits at Bretz. Creative director Pauline sometimes describes the style of furniture as “limitless, eclectic, imaginative”. We experiment with dimensions and clichés, stretching design boundaries in a way that is rebellious, but also playfully philosophical. “Bretz definitely polarizes,” Pauline says, “but there is one thing that all of our furniture has in common: Each piece tells its own story, gives wings to the imagination and combines two fundamental and seemingly contrary human desires; the desire to see strange worlds juxtaposed with our need for comfort, familiarity and security. And if both can be found in the same place then this is where the magic begins. And it is this magic that inspires us every day.” 0 6 B r e t z I n t r o
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